Design details that feel like magic.
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Do you remember the micro-interaction that made you smile? Or the Easter egg you stumbled upon in your favorite app?
These design details might go unnoticed by many and have little impact on the metrics that today's apps are optimized for. They probably won't appear in any product roadmaps or company OKRs.
Nevertheless, these details are not pointless.
They infuse life, personality, and fun back into the web. They spark joy and reward those who find them with a sense of delight. They represent the last bastion of hope against the backdrop of a homogenous web.
It is at the intersection of design and engineering where these details are made possible. It is here that the real magic happens.
That’s why we started Design Spells — to celebrate and showcase the design details that feel like magic.